Data analytics helps companies evaluate their competitors’ performance, price points, marketing methods, social media reach, and more. We are always analyzing data, all the time! From the number of visits to a website, the performance of the system, the satisfaction of those who consume…
Research, its value in the development of new products
The way of life on which we depended a few months ago is gradually fading away due to unexpected changes in the environment in which we live. The modification of the rules of coexistence and therefore the behavior of people, brings with it…
Design system: scalable project-specific design
Currently there is a wide variety of articles that talk about different models used to create or adopt a Design System. Regardless of the project we are working on. Among the advantages of working with a Design System we can find that it…
Microcopy, how does it influence the user experience?
Microcopy refers to the small texts that appear in strategic places on the interface of a website. Sometimes we can feel lost using a website. Or maybe we have installed an application and we do not really know how to achieve our goal…
Technology, how can we achieve people’s adaptation to it?
If you are reading this article, you have likely encountered situations where technology has been a barrier, problem, or obstacle between individuals and the achievement of a goal, whether in our personal lives or in our work. Therefore, I would like to share…
