People have had to restrict or eliminate their attendance at events due to Covid-19, so they have had to adapt to streaming and online ticket sales platforms available in the market. Viivo set the challenge of integrating all those involved in the holding of events to offer consumers a better experience from the ticket purchase to the event experience, eliminating the barriers that limit participation. These existing platforms present usability problems, limited amount of events, and difficulty in purchasing tickets. On the other hand, the entertainment industry’s growing necessity to carry out functions without compromising public health made us create new ways to participate in different events.
We create a technological platform based on user’s needs. We take advantage of possible ways an event can be experienced, and we unify the entire experience from the awareness of a show to the participation moment. We make possible online and face-to-face events, extending the users’ possibilities to enjoy their favorite shows.