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Author: Anabel Castro

RPA vs AI

RPA vs. AI: Competitors or Allies in Business Automation?

The adoption of RPA (Robotic Process Automation) and AI (Artificial Intelligence) in business automation has sparked an ongoing debate: are these technologies competitors or complementary tools? Upon closer analysis of their capabilities, it becomes clear that both can work together to deliver far…

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Quantum-as-a-Service

Is investing in QaaS worth it today? An analysis of potential returns

Quantum computing is at a pivotal moment. According to Nature, there is ongoing debate over whether the technology can live up to its promises without falling into what is known as the “productivity paradox” a scenario where there is excessive hype but little…

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application development screen hologram

Complete guide to choosing the ideal software architecture for your application

Choosing the right software architecture is a crucial decision that directly impacts your application’s performance, scalability, and maintainability. A well-informed choice can simplify future updates and adaptations, while a poor one may lead to increased costs and technical limitations. What is software architecture?…

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Green tree on computer chip, technology meets nature, circuit board, roots resembling wires, blending, environmental tech

The role of Artificial Intelligence in environmental sustainability

Environmental sustainability is one of the greatest challenges of our time. Climate change, the scarcity of natural resources, biodiversity loss, and increasing pollution demand concrete actions and innovative solutions. In this context, technology has become a strategic ally. Artificial Intelligence (AI) is emerging…

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Metaverse is transforming workforce training

Metaverse: the new driving force in industry and business

The Metaverse has transitioned from a futuristic concept to a strategic tool in the present for many companies. Particularly in sectors like manufacturing, automotive, energy, and retail, its application is revolutionizing processes, improving operational efficiency, and enabling new ways of interaction and value…

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Person analyzing data

Generative Artificial Intelligence: transforming modern businesses

Generative Artificial Intelligence (Generative AI) is offering innovative solutions that are reshaping how companies operate and compete in the market. This technology enables machines to generate new and original content, from text and music to designs and code. What is Generative Artificial Intelligence?…

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rocket taking off and coming out of a laptop

Growth Hacking: innovative strategies to boost your business

Competition in the business world requires finding new ways to grow rapidly without incurring high costs. In this context, Growth Hacking has emerged as a revolutionary methodology that combines marketing, product development, and data analysis to generate exponential growth. In this blog, we…

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Person analyzing data

ETL vs. ELT: which is the best strategy for your business?

In business landscape, efficient data management is essential for making informed and strategic decisions. Two predominant approaches to data integration are ETL (Extract, Transform, Load) and ELT (Extract, Load, Transform). While both aim to process and consolidate information from multiple sources, they differ…

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Image representing leadership

Leadership trends in the C-Suite for 2025: technology, human connection, and adaptability

Leadership at the C-Suite level is undergoing unprecedented shifts. In this context, where artificial intelligence (AI), hybrid work, consumer expectations, and leadership crises are simultaneously converging, leaders must strategicallyprioritize human connection and innovation in order to build resilient organizations. More than ever, success…

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Amazon Q

Amazon Q: driving business transformation with Gen-AI

Artificial intelligence (AI) has rapidly advanced in recent years, fundamentally transforming how businesses collect, process, and apply information. In this regard, AWS, through Amazon Q, has consistently been a leader in offering innovative solutions that allow organizations to fully leverage their cloud infrastructure….

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